🎉 Congratulations to Audrey Lazzara on her first development deal! Hear her story.
🎉 Congratulations to Audrey Lazzara on her first development deal! Hear her story.
🎉 Congratulations to Audrey Lazzara on her first development deal! Hear her story.
🎉 Congratulations to Audrey Lazzara on her first development deal! Hear her story.

Fresh ideas for branded storytelling

Discover original unscripted concepts, creator-led formats and established production partners, or share a specific audience or content need and see who fits.

Person seated with a tablet reviewing branded content concepts
Person seated with a tablet reviewing branded content concepts
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How it works

Start with an idea that sparks interest or a specific need you want to solve. Browse concepts and partners, share a brief, and connect directly.

Why unscripted works for brands

Real people, distinctive worlds and repeatable formats can help brands earn attention and build content across channels.

Reach a specific audience

Find stories rooted in communities your customers already care about.

Build across channels

Turn one strong idea into social, digital, streaming, and live content.

Find the right partners

Connect with creators and producers who can bring it to life.

What Brand Partners can do on Showrilly

Discover original concepts for branded content, creator collaborations, sponsored storytelling, and larger development opportunities.

Sketch of browsing unscripted concepts

Browse concepts from creators and production companies

Search by genre, audience, subject, access and format

See the people and production capabilities behind each idea

Share a brief when you need something specific

Message verified creators and producers directly

Looking for something specific?

Share your objective and invite relevant creators and production companies to respond.

Set the direction

Define your objective, audience, platform, timing, and budget range.

Invite relevant partners

Choose creators, production companies, or both

Review tailored ideas

Compare responses and shortlist the strongest opportunities.

Built for brand teams and the agencies working alongside them

Built for brand teams and the agencies working alongside them

Share shortlists, notes, decisions, and access in one private workspace.

Owner

Manage team billing, invites, and full account settings

Manager

Browse concepts, save favorites, and message creators

Viewer

Browse and save concepts for team review

Shared workspace showing team members and their access levels

An idea can be the starting point

Some opportunities begin with a concept you discover. Others begin with a need you share.

Illustration of a one-sheet pitch document
Explore it as presented

A concept may already align with the audience, category or subject you want to reach.

Adapt it together

The creator or producer may reshape the idea around a specific objective or content need.

Build something new

A compelling person, world, audience or production partner may inspire a different opportunity.

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Ready to find the right opportunity?

Apply for annual Brand Partner membership to browse concepts, share specific needs, and collaborate with your team. Applications are reviewed before membership and onboarding are confirmed.

FAQ

A Brand Partner is a selected company or team using Showrilly to scout original concepts, creator partnerships, and unscripted content opportunities.

No. Access is reviewed case by case to keep the experience credible, selective, and useful for both buyers and creators.

No. Some may be ready to explore substantially as presented, while others may provide a starting point for adaptation or a new opportunity. Any strategy, creative development, negotiation and production are handled directly with the creator or production company.

That can include branded content, creator collaborations, sponsored storytelling, talent-driven campaigns, and broader development opportunities.

Yes. Brand Partners can share an audience, objective, content category, platform, timing, and budget range, then invite relevant creators and production companies to respond.

Yes. Invite internal colleagues and agency partners, then assign different permission levels for managing the account, reviewing opportunities, and contributing to decisions.

Apply for access. If approved, your team will receive next steps for setup, billing, and onboarding.